top of page
PRODUCT DESIGN

CASE STUDIES

Selected projects showcasing my approach to solving complex problems through thoughtful design.

NIQDefData_Feature1.jpg

Data Analytics • Desktop App

NIQ Discover: Defining Data

Streamlined data selection for 100K+ monthly users by introducing natural language search, contextual filtering, and complexity controls—reducing time to insights by 20%.

Transportation • Mobile App

IAA Tow: Managing Logistics

Redesigned the vehicle pickup and delivery workflow for tow operators, reducing wait times by 35-45 minutes and cutting operational costs by nearly $1 million annually.

IAATow_Feature1.jpg
NIQ_OpsComm_Feature1.jpg

Internal Operations • Desktop Application

NIQ: Internal Operations & Commercialization

Created a unified platform for managing customer subscriptions and permissions, consolidating fragmented tools to improve efficiency for support teams.

Internal Operations • Desktop Application

IAA: Modernizing the Inventory Detail

The first step of updating a 25-year-old legacy system by redesigning the inventory detail view, reducing average call times by 12% and page load times by 8 seconds.

IAA_ERP_Feature1.jpg

Aestheticseven Designs © 2026

bottom of page